Backlinks remain one of the most critical factors in improving search engine rankings. This guide highlights 40 free backlink sites that can help you earn high-quality backlinks to your website.
We selected platforms based on their reliability, domain authority, and relevance to different industries.
Whether you’re just starting or refining your SEO strategy, these free resources offer practical opportunities to strengthen your backlink profile and boost your site’s authority in search results.
What is the Role of Backlinks in Improving SEO Rankings?
Backlinks are a key factor in how search engines evaluate and rank websites. When reputable sites link to your content, they signal trust and authority. These links validate your site’s relevance and credibility within a topic or industry.
Google and other search engines rely on backlinks as part of their ranking algorithms. The more high-quality backlinks you earn, especially from authoritative sources, the higher your site will appear in search results. This boosts organic traffic, lead generation, and brand awareness.
However, not all backlinks are equal. A few links from trusted, relevant sites are far more effective than dozens from low-quality or unrelated sources. Prioritizing quality over quantity is essential to building a strong SEO foundation.
In short, backlinks directly impact your site’s authority, visibility, and position in search results.
Read Also: How Many Backlinks Do I Need To Rank On Page 1
Top Free Backlink Sites
In this section, we will introduce you to the top free backlink sites that can provide valuable backlinks to your website.
These websites have been selected carefully for their domain authority, relevancy, and reputation. Utilizing these sites can improve your website’s SEO rankings and increase your online visibility.
1. Crunchbase
Crunchbase offers a high-authority (DA 81) backlink opportunity. You can list your business for free, include your website link, and optimize your profile with accurate details and relevant keywords to strengthen your backlink profile and boost SEO visibility.
2. HARO
HARO (Help a Reporter Out) connects journalists with expert sources. Create a free account, select relevant industries, and receive three daily emails with media queries.
Respond to the ones that match your expertise. If a journalist uses your response, you’ll earn a backlink from a reputable publication.
3. MyBlogU
MyBlogU is a content collaboration platform where bloggers, writers, and marketers connect to exchange ideas and co-create content.
Create a profile and participate in interviews or brainstorming projects. Share valuable insights within your niche, and contributors may credit you with a backlink, helping you grow authority and improve SEO.
4. Google Sites
Google Sites is a free tool that lets anyone with a Gmail account build a simple website and secure a backlink. These sites get indexed quickly, helping improve your brand’s visibility in search results.
Create a Google Site with relevant content about your niche or business. Add a link to your main website and optimize the page with niche-specific keywords to boost SEO.
Read Also: Best SEO Practices to Dominate the SERPs
5. Google Drive Assets
Google Drive offers more than just cloud storage. You can use it to build quality backlinks. Create public Docs, Sheets, or Forms that include links to your website.
Share these assets publicly and embed valuable content with niche-relevant links. Boosts your backlink profile, drives referral traffic, and strengthens your authority in search results.
6. SourceBottle
SourceBottle connects journalists with expert sources. It sends daily emails with media queries from reporters looking for insights and quotes.
To earn backlinks, sign up, create a complete profile showcasing your expertise, and monitor queries related to your niche. Respond with precise, helpful pitches. If selected, your quote may appear in a published article with a backlink to your website, boosting SEO and referral traffic.
7. BizSugar
BizSugar lets business owners and entrepreneurs share tips, trends, and news. You can gain backlinks by posting niche-relevant content that others vote on and engage with.
To build backlinks, create an account, publish valuable content, and include a link to your website. As your posts gain traction, other members may share or link back to your content, increasing referral traffic and SEO rankings.
8. GitHub
GitHub is a platform where developers collaborate and share open-source projects. You can build backlinks by contributing to repositories, creating documentation, or launching your projects.
Add a link to your website in your GitHub profile, project READMEs, or shared resources. Positions you as an active contributor and helps drive traffic while improving your site’s authority.
9. GrowthHackers
GrowthHackers is a community for digital marketers focused on business growth. You can earn backlinks by sharing original content, syndicating blog posts, and engaging in discussions.
Post valuable insights and link to your website where relevant. Consistent participation increases your visibility, drives referral traffic, and improves SEO.
10. DeviantArt
DeviantArt is an online community where artists share artwork, photography, and GIFs. Upload your creations, include a backlink in the description or bio, and attract a new audience while improving your SEO.
Create an account, post consistently, and link to your site. Boosts visibility and earns valuable backlinks from an engaged art community.
11. Business 2 Community
Business 2 Community is a content-sharing platform where professionals publish insights on marketing, SEO, leadership, and tech. As a contributor, you can submit original or repurposed content to build authority and gain backlinks.
Not only boosts your visibility but also drives referral traffic to your content marketing website, helping improve your search rankings.
12. SoundCloud
SoundCloud is a popular platform for sharing music and podcasts. Create a free account, upload your audio content, and add your website link to each track, episode description, or show notes. Helps you build backlinks and drive referral traffic from listeners.
13. Blogger
Blogger is a free, Google-owned platform you can use for link building. Set up a branded blog, publish valuable articles related to your niche, and add relevant links to your website. Optimize blog posts with keywords to drive organic traffic and strengthen your backlink profile.
14. Alltop
Alltop is a content aggregator that collects real-time RSS feeds from top blogs and websites. Submit your blog’s RSS feed to earn a backlink, boost brand visibility, and drive referral traffic. Optimize blog content to ensure relevance and value for the Alltop audience.
Read Also: How to Remove Outdated Content from Your Website
15. Mix
Mix is a free platform for curating and sharing content. Create an account, build collections of high-quality articles, videos, or images, and include links to your site.
As users engage with your collections, you earn backlinks, boost brand visibility, and improve your backlink profile.
16 Weebly
Weebly is a free Web 2.0 platform for building backlinks. Use its drag-and-drop builder to create a branded site, add valuable content, and include backlinks to your main website. These links help improve SEO, boost brand visibility, and build credibility.
17. Wix
Wix is a free platform you can use to build Web 2.0 backlinks. Create a site, add optimized content, and include backlinks to your leading site.
Sign up for a free account, customize your pages with valuable content, images, or videos, and boost your SEO with relevant links.
18. Yola
Yola is a user-friendly site builder that lets you create content and add backlinks to your business. Sign up, build a site with optimized content, and include links to your main website to strengthen your backlink profile and improve SEO rankings.
19. Live Journal
LiveJournal is a blogging platform that lets you share industry-related posts and include backlinks to your website. Create an account, publish content with targeted links, and engage readers to boost traffic and strengthen your backlink profile.
Read Also: Content Marketing Statistics to Drive Your Brand
20. Tumblr
Tumblr is a microblogging platform that still offers link equity, making it helpful in building free backlinks. Create an account, share valuable multimedia content, include backlinks, and optimize posts with relevant keywords to boost traffic and brand visibility.
21. WordPress
WordPress is the world’s leading content management system, powering over 40% of all websites. To build backlinks, start with a self-hosted WordPress site.
Then, publish high-quality content in your niche and embed strategic backlinks. Additionally, engage your audience through comments and social sharing to boost SEO and increase traffic.
22. Yelp
Yelp is a high-authority platform ideal for building local backlinks. To get started, claim your business listing with a verifiable local address. Once approved, Yelp provides a free, high-quality backlink.
Next, optimize your profile with accurate details, images, and services. Finally, respond to customer reviews to build trust and improve local SEO visibility.
23. Google My Business Profile
Google My Business helps your business rank higher in local search results and builds website authority by linking your brand to a trusted Google platform.
Since 68% of online experiences begin with a search engine, claiming your profile can significantly boost local visibility and customer trust
Read Also: SEO Tips to Help Your Rank Higher
24. TripAdvisor
TripAdvisor is a high-authority platform ideal for businesses in the travel industry, such as hotels, restaurants, car rentals, or tour services.
You can earn a quality backlink by creating a strong profile, responding to reviews, and highlighting what sets your business apart. Additionally, this builds trust and attracts potential customers searching for reliable travel experiences.
25. Trustpilot
Trustpilot is a customer review website that contains reviews of businesses worldwide. You may sign up, have your company listed, and add a backlink.
Then, encourage your consumers to submit reviews for your site, which can help you increase your brand’s authority in your sector.
26. LinkedIn
LinkedIn helps you connect with industry professionals and share content relevant to your niche. When you post valuable insights, engage in conversations, and link to your website, you build backlinks while increasing your brand’s authority and visibility.
27. Medium
Medium lets you publish original or repurposed content with backlinks to your website. Use this platform to boost your reach, build authority, and strengthen your SEO strategy.
28. Quora
Quora is a popular Q&A platform where users seek and share knowledge. While it doesn’t primarily serve for backlink building, providing valuable answers related to your expertise can indirectly drive traffic to your site.
Include links when genuinely relevant. However, be cautious not to overly self-promote, as Quora values informative contributions.
29. Pinterest
Pinterest is a visual discovery platform where you can showcase your content through engaging pins and boards.
Create eye-catching visuals, optimize descriptions with keywords, and link back to your website. Consistent activity helps you build visibility, drive traffic, and earn valuable backlinks.
30. Facebook
Facebook isn’t a primary backlink source, but you can still earn link equity. Create a business page, add links in the About section, and share content in posts. Join niche-relevant groups, engage with users, and post valuable content to increase visibility and drive traffic.
31. Twitter
Twitter is a popular site for various Internet marketers, and it’s an excellent place to obtain a steady supply of backlinks. Read this Twitter backlinks for SEO tutorial to learn how to produce quality links to your site from this network.
32. YouTube
YouTube is a powerful platform for building both do-follow and nofollow backlinks. Add links in your video descriptions, channel About section, and community posts.
Include more than five links per channel to drive traffic and improve SEO. Create helpful videos that match your niche, and engage with viewers to guide them to your site.
Also Read: How Many Backlinks Per Month Should You Get?
33. Vimeo
Vimeo is a professional video-sharing platform that creators and businesses use to showcase high-quality videos. It lets you add links to your website in your profile and video descriptions.
Vimeo doesn’t primarily focus on link building, but supports your SEO strategy if you regularly publish video content. These links can drive traffic, improve visibility, and boost your brand’s authority.
34. Wikipedia
Wikipedia is a widely used online encyclopedia with strict editorial standards. You can earn backlinks by contributing well-sourced, neutral content to relevant articles.
When you cite your website as a credible reference, editors may retain the link if it adds value. While Wikipedia backlinks are usually nofollow, they can improve your site’s visibility and drive traffic from a trusted platform.
35. Industry Blogs
Industry blogs offer opportunities for guest posting, which is an excellent way to earn backlinks. To make the most of this strategy, choose reputable blogs relevant to your niche with good domain authority, ensuring that the backlinks gained can positively impact your SEO efforts.
36. Minds
Minds is a blockchain-based social media platform where users earn tokens by posting and engaging with content.
You can include backlinks in your posts and profile to drive traffic to your site. It offers a niche space to build backlinks while participating in a decentralized, crypto-friendly community.
37. Unsplash
Unsplash is a platform where users share and download free, high-quality images. While not designed for link building, photographers and creators can add backlinks to their website in image attributions.
By uploading original photos, you can earn backlinks and drive referral traffic when others use your images and credit your site.
38. Flickr
Flickr is an image-sharing platform where users can upload and showcase their photos. You can include your website link in image descriptions or your profile.
While Flickr isn’t primarily a backlink-building tool, popular images can generate referral traffic and improve brand visibility.
39. SlideShare
SlideShare is an online resource that allows you to share presentations and documents. It will enable users to include backlinks in their slides, making it a valuable platform for sharing content and earning backlinks.
40. Wattpad
Wattpad is a writing and reading community. While it allows authors to showcase their work, including backlinks within the content might be more complex.
However, you can still use it to engage with readers while indirectly promoting your website.
Final Take on Free Backlink Sites
Free backlink sites can help boost your SEO rankings, but they work best when used strategically. Focus on relevant platforms, share high-quality content, and diversify your link sources.
It builds a strong, natural backlink profile that supports long-term SEO growth.
Since the value of these sites can change over time, track their performance and adjust your strategy regularly to maintain lasting results.
Featured Image Source: seochatter.com